Yes, all our work falls fully within the AVG legislation. We rely on legitimate interest and always offer clear- and automated opt-out options.

A TAM overview gives an overall picture of your potential target audience: the number of companies, which companies have already been targeted and who within those companies is being approached. Ultimately, you want to do business with an organisation, and there are several entry points for that. We provide a clear overall picture of all your potential customers and put you in touch with them.

A target group is the group of companies and contacts we approach for you for at least one month. We put these together based on the desired company profile, relevant job profiles and region(s). For example, operational managers within logistics and transport in the Netherlands.

A lead is a person from a pre-approved target group that responds positively to our approach. This can be through a desire to be called, scheduling an appointment or requesting more information, which qualifies the lead as a Sales Qualified Lead (SQL).

We determine the number of decision-makers based on the chosen target group and its size and complexity. Ultimately, we always steer on output, and the most important thing is to reach the right people.

CSM support includes everything that helps you get the most out of our cooperation: from explanation and guidance of the system and full technical implementation to active thinking by the CSM based on targets, sales cycle and order value, including e-mail copy, mapping your market, working out new target groups or markets, CRM enrichment, improving approaches and support for questions concerning the follow-up of leads.

We build a monthly accurate market overview within your Leadto account. You see how many companies, on which DMU you have targeted and validate your market based on content responses. A combination of this information gives you insight and the ability to steer. You always have this data available at the platform fee of €300 p/m.

This includes all the technical support that makes sure your emails arrive in the best possible way. We ensure that the deliverability score remains high (i.e. as little as possible ends up in spam) and that the bounce rate remains below 1%.

A CRM export involves formatting our contact data so that they fit directly into the import format of your CRM system. In doing so, we think along with you and, where necessary, carry out work to efficiently deduplicate existing relations and customers. This ensures that your data are clean and ready to use and that relations are not accessed twice.

These are specific signals that indicate that a prospect is in a phase where contact is most promising, such as buying signals or other relevant triggers. With custom flows, we also think along about an appropriate long-term approach strategy, possibly via several channels, so that each contact moment is as relevant as possible. Example: a recently appointed commercial manager often takes a critical look at existing business processes. That's a good time for Leadto get in touch.